Panjab University, Chandigarh
Post Graduate Diploma courses in Hindi Journalism, Punjabi Journalism and Advertising & Public Relations
The Dept. of Mass Communication, Panjab University is starting Post Graduate Diploma courses in Hindi Journalism, Punjabi Journalism and Advertising & Public Relations from the Academic Session 2008 - 09 according to the Chairperson.
The number of seats in each course is 15.
The fee structure is Rs. 20, 000 for each course.
All the courses will have an annual exam scheme and will be of one year duration each.
The Eligibility criterion is graduation in any discipline from a recognized University.
An aptitude test will be conducted at the Department.
Last date of submission of applications is 21 July 2008, 5 p.m.
After successful completion of the program in Hindi Journalism and Punjabi Journalism, the pass out shall be able to: understand the origin and growth of the Press, especially the vernacular Press, understand principles, scope, processes and techniques of Journalism, develop skills in reporting, feature writing, script writing etc., understand media laws and ethics, develop skills in computer application, gain an insight into the profession through field visits and assignments
The course in Advertising and Public Relations will sensitize the students to advertising as a unique form of mass communication and marketing communication, impart knowledge to help them analyze advertisements and advertising campaigns in various media, train the students to write advertising copy for various media, impart knowledge of various methods used to conduct advertising research, train the students in advertising media planning, train them to produce advertising campaigns, and to get public service advertising campaigns produced, train them to assess the advertising potential of various media vehicles based in Chandigarh, give them knowledge to understand and produce socially responsible, ethical advertising.
The module on Public Relations will sensitize the students to public relation as unique field of mass communication, provide theoretical grounding comprising knowledge of various relevant theories, models and guidelines and concepts, impart skills for producing PR materials, train the students to device PR campaign, train the students to conduct research enhance the PR communication strategies, give them knowledge to understand and produce socially relevant and public service related institutional advertising.
For More Details Please Visit: www.puchd.ac.in
Post Graduate Diploma courses in Hindi Journalism, Punjabi Journalism and Advertising & Public Relations
The Dept. of Mass Communication, Panjab University is starting Post Graduate Diploma courses in Hindi Journalism, Punjabi Journalism and Advertising & Public Relations from the Academic Session 2008 - 09 according to the Chairperson.
The number of seats in each course is 15.
The fee structure is Rs. 20, 000 for each course.
All the courses will have an annual exam scheme and will be of one year duration each.
The Eligibility criterion is graduation in any discipline from a recognized University.
An aptitude test will be conducted at the Department.
Last date of submission of applications is 21 July 2008, 5 p.m.
After successful completion of the program in Hindi Journalism and Punjabi Journalism, the pass out shall be able to: understand the origin and growth of the Press, especially the vernacular Press, understand principles, scope, processes and techniques of Journalism, develop skills in reporting, feature writing, script writing etc., understand media laws and ethics, develop skills in computer application, gain an insight into the profession through field visits and assignments
The course in Advertising and Public Relations will sensitize the students to advertising as a unique form of mass communication and marketing communication, impart knowledge to help them analyze advertisements and advertising campaigns in various media, train the students to write advertising copy for various media, impart knowledge of various methods used to conduct advertising research, train the students in advertising media planning, train them to produce advertising campaigns, and to get public service advertising campaigns produced, train them to assess the advertising potential of various media vehicles based in Chandigarh, give them knowledge to understand and produce socially responsible, ethical advertising.
The module on Public Relations will sensitize the students to public relation as unique field of mass communication, provide theoretical grounding comprising knowledge of various relevant theories, models and guidelines and concepts, impart skills for producing PR materials, train the students to device PR campaign, train the students to conduct research enhance the PR communication strategies, give them knowledge to understand and produce socially relevant and public service related institutional advertising.
For More Details Please Visit: www.puchd.ac.in